Corporate Strategic Direction

Our Mission

We act in the best interests of our stakeholders to enhance the value of our group and generating excellent returns for our shareholders and business partners.

Our Vision

The Lian Huat Group aspires to become a leading player in the Asia Pacific property and investment markets.

We will achieve this by being committed to providing excellent service to our customers and forming long term, mutually rewarding business relationships with our partners.

Our Values

In addition to the cherished values of Diligence, Determination and Dedication as laid down by the Group’s late founder, Lian Huat Group moves forward with a view to be a model corporate citizen by constantly and consistently adopting professional, ethical and fair practices. We endeavor to be respected by our customers, partners and employees through our fair play and good business values.

We cherish and zealously guard our hard earned business reputation in order to always be the trusted business partner in the Asia Pacific region.